{"id":8092,"date":"2025-05-21T07:38:47","date_gmt":"2025-05-21T07:38:47","guid":{"rendered":"https:\/\/sendbee.co.kr\/archive\/?p=8092"},"modified":"2025-05-21T07:48:51","modified_gmt":"2025-05-21T07:48:51","slug":"%ec%a0%84%ed%99%98%eb%a5%a0%eb%b6%80%ed%84%b0-%eb%a6%ac%ed%85%90%ec%85%98%ea%b9%8c%ec%a7%80-crm-%eb%a7%88%ec%bc%80%ed%8c%85-%eb%b6%84%ec%84%9d-%eb%b0%a9%eb%b2%95","status":"publish","type":"post","link":"https:\/\/sendbee.co.kr\/archive\/%ec%a0%84%ed%99%98%eb%a5%a0%eb%b6%80%ed%84%b0-%eb%a6%ac%ed%85%90%ec%85%98%ea%b9%8c%ec%a7%80-crm-%eb%a7%88%ec%bc%80%ed%8c%85-%eb%b6%84%ec%84%9d-%eb%b0%a9%eb%b2%95\/","title":{"rendered":"\u2464 \uc804\ud658\ub960\ubd80\ud130 \ub9ac\ud150\uc158\uae4c\uc9c0, crm \ub9c8\ucf00\ud305 \ubd84\uc11d \ubc29\ubc95 5\uac00\uc9c0 \uc9c0\ud45c\ubcc4"},"content":{"rendered":"\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">\uc9c0\ub09c \ucf58\ud150\uce20\uc5d0\uc11c \uc54c\ub824\ub4dc\ub9b0 <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/sendbee.co.kr\/archive\/%ec%8b%a4%ec%a0%84-crm-%eb%a7%88%ec%bc%80%ed%8c%85-%eb%ac%b8%ea%b5%ac-%ea%b3%a0%ea%b0%9d%ec%9d%b4-%ec%9d%bd%ea%b3%a0-%ed%81%b4%eb%a6%ad%ed%95%98%ea%b2%8c-%eb%a7%8c%eb%93%9c%eb%8a%94-%eb%b0%a9%eb%b2%95\/\">\uace0\uac1d\ub4e4\uc774 \ud074\ub9ad\ud558\uac8c\ub054 CRM \ubb38\uad6c \uc791\uc131\ud558\ub294 \ubc29\ubc95<\/a><\/span><\/strong>\ub4e4 \ud1a0\ub300\ub85c \uba54\uc2dc\uc9c0\ub3c4 \ubc1c\uc1a1\ud588\uace0, \uc790\ub3d9\ud654\ub3c4 \uc124\uc815\ud588\ub294\ub370 \uace0\uac1d \ubc18\uc751\uc740 \uc601 \uc2dc\uc6d0\uce58 \uc54a\uc2b5\ub2c8\ub2e4. \uc774\ub7f4 \ub54c \ud544\uc694\ud55c \uac74 \uac10\uc774 \uc544\ub2cc \uc9c0\ud45c\ub85c \ud655\uc778\ud558\ub294 \u2018\uc131\uacfc \ubd84\uc11d\u2019 \uae30\uc900\uc785\ub2c8\ub2e4. <\/p>\n\n\n\n<p style=\"font-size:17px\">\uc774\ubc88 \ucf58\ud150\uce20\uc5d0\uc11c\ub294 CRM \ub9c8\ucf00\ud305 \ubd84\uc11d \ud560 \ub54c, \uc8fc\uc694 \uc131\uacfc \uc9c0\ud45c 5\uac00\uc9c0\ub97c \uc911\uc2ec\uc73c\ub85c, \uc2e4\ubb34\uc5d0\uc11c \uc5b4\ub5bb\uac8c \ubd84\uc11d\ud558\uace0 \ud65c\uc6a9\ud560 \uc218 \uc788\ub294\uc9c0 \uad6c\uccb4\uc801\uc73c\ub85c \uc548\ub0b4\ud574\ub4dc\ub9bd\ub2c8\ub2e4. \uc9c0\uae08\uae4c\uc9c0 CRM \uc804\ub7b5\uc744 \uc798 \uc124\uacc4\ud574\uc624\uc168\ub2e4\uba74, \uc774\uc81c \uadf8 \uacb0\uacfc\ub97c \u2018\ub370\uc774\ud130\ub85c\u2019 \uac80\uc99d\ud574\ubcfc \ucc28\ub840\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/sendbee.co.kr\/?utm_source=wordpress&amp;utm_medium=blog&amp;utm_campaign=mainpage&amp;utm_contemts=250521_02\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/15054236\/CRM-%EB%A6%AC%EC%9B%8C%EB%93%9C-%EC%84%BC%EB%93%9C%EB%B9%84-%EB%B0%94%EB%A1%9C%EA%B0%80%EA%B8%B0.jpg.png\" alt=\"\" class=\"wp-image-8010\" style=\"width:1200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"gb-headline gb-headline-cb910362 gb-headline-text\">CRM \ub9c8\ucf00\ud305 \ubd84\uc11d\uc774 \uc911\uc694\ud55c \uc774\uc720 <\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/21072845\/CRM-%EB%B7%B4%EC%84%9D-2.png\" alt=\"CRM \ub9c8\ucf00\ud305 \uc131\uacfc \uce21\uc815\" class=\"wp-image-8113\"\/><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">CRM\uc740 \ud37c\ud3ec\uba3c\uc2a4\ubcf4\ub2e4 \u2018\uad00\uacc4\u2019\ub97c \uc911\uc2ec\uc73c\ub85c \ud558\ub294 \ub9c8\ucf00\ud305\uc785\ub2c8\ub2e4. \uad11\uace0\ucc98\ub7fc \uc989\uac01\uc801\uc778 \ud074\ub9ad\uc774\ub098 \uad6c\ub9e4\ub9cc \ubcf4\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, \uc7a5\uae30\uc801\uc73c\ub85c \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\uc5d0 \uba38\ubb34\ub294\uc9c0, \ub2e4\uc2dc \ub3cc\uc544\uc624\ub294\uc9c0\ub97c \uc0b4\ud3b4\ubd10\uc57c \ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc2e4\ubb34\uc5d0\uc11c\ub294 \uc5ec\uc804\ud788 \ub2e4\uc74c\uacfc \uac19\uc740 \uace0\ubbfc\uc774 \ub9ce\uc2b5\ub2c8\ub2e4:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p style=\"font-size:17px\">\u201c\ubc18\uc751\uc774 \uc5c6\ub294 \uac83 \uac19\uc740\ub370, \ubb50\uac00 \ubb38\uc81c\uc778\uc9c0 \ubaa8\ub974\uaca0\uc5b4\uc694.\u201d<br>\u201c\uace0\uac1d\uc774 \ube60\uc838\ub098\uac04 \uac74\uc9c0, \uba54\uc2dc\uc9c0\ub97c \ubabb \ubcf8 \uac74\uc9c0 \ud310\ub2e8\uc774 \uc548 \ub3fc\uc694.\u201d<br>\u201c\uc804\ud658\ub960\ub9cc \ubcf4\uba74 \uad1c\ucc2e\uc740\ub370 \uc7ac\uad6c\ub9e4\ub294 \uc65c \uc548 \ub420\uae4c\uc694?\u201d<\/p>\n<\/blockquote>\n\n\n\n<p style=\"font-size:17px\">\uc774\ub7f4 \ub54c \ub3c4\uc6c0\uc774 \ub418\ub294 \uac83\uc774 \ubc14\ub85c \uc544\ub798\uc758 \ud575\uc2ec \uc9c0\ud45c\ub4e4\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-09b795ad gb-headline-text\">\u2705<strong> CRM \ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \uc704\ud55c \ud575\uc2ec \uc9c0\ud45c 5\uac00\uc9c0<\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\" style=\"font-size:17px\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>\uc9c0\ud45c<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\"><strong>\uc758\ubbf8<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\"><strong>\ubd84\uc11d \ud3ec\uc778\ud2b8<\/strong><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uc624\ud508\uc728 (Open Rate)<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uba54\uc2dc\uc9c0\ub97c \uc5f0 \uace0\uac1d \ube44\uc728<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc81c\ubaa9, \ubc1c\uc1a1 \uc2dc\uc810\uc758 \ub9e4\ub825\ub3c4 \ud655\uc778<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\ud074\ub9ad\ub960 (CTR)<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uba54\uc2dc\uc9c0 \ub0b4 \ub9c1\ud06c \ud074\ub9ad \ube44\uc728<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ucf58\ud150\uce20\uc640 CTA \ubb38\uad6c\uc758 \uc720\ud6a8\uc131 \uc810\uac80<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uc804\ud658\uc728 (CVR)<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ud074\ub9ad \ud6c4 \uc2e4\uc81c \ud589\ub3d9(\uad6c\ub9e4, \uc608\uc57d \ub4f1) \ube44\uc728<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ub79c\ub529\ud398\uc774\uc9c0\/\uad6c\ub9e4 \ud50c\ub85c\uc6b0\uc758 \ud6a8\uc728\uc131 \ud3c9\uac00<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\ub9ac\ud150\uc158\uc728<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc7ac\ubc29\ubb38, \uc7ac\uad6c\ub9e4\uc728<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uba54\uc2dc\uc9c0\uc640 \ud61c\ud0dd\uc774 \uad00\uacc4 \uc720\uc9c0\uc5d0 \ub3c4\uc6c0\uc774 \ub418\uc5c8\ub294\uac00<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uace0\uac1d\uc0dd\uc560\uac00\uce58 <a href=\"https:\/\/namu.wiki\/w\/%EA%B3%A0%EA%B0%9D%EC%83%9D%EC%95%A0%EA%B0%80%EC%B9%98\" target=\"_blank\" rel=\"noopener\">(LTV)<\/a><\/td><td class=\"has-text-align-center\" data-align=\"center\">\uace0\uac1d \ud55c \uba85\uc774 \ud3c9\uc0dd \uac00\uc838\uc624\ub294 \ucd1d\ub9e4\ucd9c<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc7a5\uae30\uc801\uc778 \uace0\uac1d \uac00\uce58\uc640 ROI \ud655\uc778<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">\ud83d\udca1 <strong>Tip<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\">\uc804\ud658\uc728\uc774 \ub0ae\ub2e4\uba74 \u2192 \ub79c\ub529\ud398\uc774\uc9c0 UX \ub610\ub294 \ud61c\ud0dd \uba85\ud655\uc131 \ud655\uc778<\/li>\n\n\n\n<li style=\"font-size:17px\">\uc624\ud508\uc728\uc774 \ub0ae\ub2e4\uba74 \u2192 \uc81c\ubaa9 \uac1c\uc120 or \ubc1c\uc1a1 \uc2dc\uac04 \uc7ac\uc870\uc815<\/li>\n\n\n\n<li style=\"font-size:17px\">\ud074\ub9ad\ub960\uc774 \ub0ae\ub2e4\uba74 \u2192 \uba54\uc2dc\uc9c0 \uad6c\uc131 or CTA \ubb38\uad6c \uc810\uac80<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/sendbee.co.kr\/goods\/goodsRecommendation?utm_source=wordpress&amp;utm_medium=blog&amp;utm_campaign=goods&amp;utm_contemts=250521_02\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/15054448\/CRM-%EB%A6%AC%EC%9B%8C%EB%93%9C-%EA%B5%AC%EB%A7%A4%ED%95%98%EB%9F%AC-%EA%B0%80%EA%B8%B0-1.png\" alt=\"\" class=\"wp-image-8013\" style=\"width:1200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"gb-headline gb-headline-fde20d0c gb-headline-text\">\uc2e4\ubb34 \uc801\uc6a9 \uc608\uc2dc : \ub2e4\uc591\ud55c CRM \ub9c8\ucf00\ud305 \ubd84\uc11d \ubc29\ubc95 <\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/21072900\/CRM-%EB%B7%B4%EC%84%9D-3.png\" alt=\"CRM \ub9c8\ucf00\ud305 \ubd84\uc11d \ubc29\ubc95\" class=\"wp-image-8114\"\/><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-d79e2d3c gb-headline-text\"><strong><strong>\ud83d\udcca <strong>\uc608\uc2dc 1. \uc2dc\ub098\ub9ac\uc624 A\/B \ud14c\uc2a4\ud2b8<\/strong><\/strong><\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\">A\uc548 : \u201c~ \ud560\uc778 \ud61c\ud0dd \ubc1b\uc73c\uc138\uc694\u201d<\/li>\n\n\n\n<li style=\"font-size:17px\">B\uc548 : \u201c\uace0\uac1d\ub2d8\ub9cc\uc758 \uc804\uc6a9 \ud61c\ud0dd\uc785\ub2c8\ub2e4\u201d<br>\u2192 B\uc548\uc758 CTR\uc774 2\ubc30 \uc774\uc0c1 \ub192\uac8c \ub098\ud0c0\ub0a8 \u2192 \ub2e4\uc74c \ucea0\ud398\uc778 \uba54\uc2dc\uc9c0\uc5d0 \uac1c\uc778\ud654 \uc694\uc18c \ubc18\uc601 \uacb0\uc815<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-e8d552f0 gb-headline-text\"><strong>\ud83d\udcca <strong>\uc608\uc2dc 2. \ucc44\ub110\ubcc4 \uc131\uacfc \ube44\uad50<\/strong><\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\">\uce74\uce74\uc624 \uc54c\ub9bc\ud1a1 : CTR 5.2%<\/li>\n\n\n\n<li style=\"font-size:17px\">\uc774\uba54\uc77c \ub274\uc2a4\ub808\ud130 : CTR 1.3%<br>\u2192 \uc2e0\uaddc \uace0\uac1d\uc740 \uce74\uce74\uc624\ud1a1, \uc7ac\uad6c\ub9e4 \uace0\uac1d\uc740 \uc774\uba54\uc77c\ub85c \ub9ac\ud0c0\uac8c\ud305 \uc804\ub7b5 \uad6c\uc131<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-d1b5f712 gb-headline-text\"><strong><strong>\ud83d\udcca <strong>\uc608\uc2dc 3. \uc138\uadf8\uba3c\ud2b8\ubcc4 \uc804\ud658 \ucc28\uc774 \ubd84\uc11d<\/strong><\/strong><\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\">VIP \uace0\uac1d\uad70 CVR 8%<\/li>\n\n\n\n<li style=\"font-size:17px\">\uc2e0\uaddc \uc720\uc785 \uace0\uac1d\uad70 CVR 1.7%<br>\u2192 \uc2e0\uaddc \uace0\uac1d \ub300\uc0c1 \uc6f0\ucef4 \ud61c\ud0dd \uac15\ud654 \ud544\uc694<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/sendbee.co.kr\/?utm_source=wordpress&amp;utm_medium=blog&amp;utm_campaign=mainpage&amp;utm_contemts=250521_02\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/15054236\/CRM-%EB%A6%AC%EC%9B%8C%EB%93%9C-%EC%84%BC%EB%93%9C%EB%B9%84-%EB%B0%94%EB%A1%9C%EA%B0%80%EA%B8%B0.jpg.png\" alt=\"\" class=\"wp-image-8010\" style=\"width:1200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"gb-headline gb-headline-eaa81d7f gb-headline-text\">\uc131\uacfc \ubd84\uc11d \ud6c4 \ub2e4\uc74c \ub2e8\uacc4\ub294?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/21073243\/CRM-%EB%B7%B4%EC%84%9D-4.png\" alt=\"CRM \ub9c8\ucf00\ud305 \uac1c\uc120 \ubc29\ubc95\" class=\"wp-image-8115\"\/><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">CRM \ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \uace7 \ub2e4\uc74c \uc804\ub7b5\uc758 \ucd9c\ubc1c\uc810\uc785\ub2c8\ub2e4. \uc9c0\ud45c\ub97c \ud655\uc778\ud588\ub2e4\uba74, \uc774\uc81c \ud574\uc57c \ud560 \uc77c\uc740 \uba85\ud655\ud569\ub2c8\ub2e4.<br>\ubc14\ub85c \uc778\uc0ac\uc774\ud2b8 \ub3c4\ucd9c \u2192 \uc2dc\ub098\ub9ac\uc624 \uac1c\uc120 \u2192 \ubc18\ubcf5 \ucd5c\uc801\ud654\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-2f297bc5 gb-headline-text\">\u2714\ufe0f <strong>\uc624\ud508\uc728\uc774 \ub0ae\ub2e4\uba74 \u2192 [\uba54\uc2dc\uc9c0 \ub3c4\ub2ec\ub825 \uac1c\uc120] <\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\"><strong>\ubb38\uc81c \uc9c4\ub2e8 :<\/strong> \uace0\uac1d\uc774 \uba54\uc2dc\uc9c0\ub97c \u2018\ubcf4\uc9c0\ub3c4 \uc54a\uace0\u2019 \uc9c0\ub098\uce68<\/li>\n\n\n\n<li style=\"font-size:17px\"><strong>\ub2e4\uc74c \uc561\uc158 <\/strong>\n<ul class=\"wp-block-list\">\n<li>\ubc1c\uc1a1 \uc2dc\uac04 \ubcc0\uacbd (\uc608: \uc810\uc2ec\uc2dc\uac04 \u2192 \ucd9c\uadfc \uc804 \uc624\uc804 9\uc2dc)<\/li>\n\n\n\n<li>\ud0c0\uc774\ud2c0 A\/B \ud14c\uc2a4\ud2b8 (\uc608: &#8220;[\ud61c\ud0dd \ub3c4\ucc29]&#8221; vs. &#8220;\u25cb\u25cb\ub2d8\uc744 \uc704\ud55c \uc120\ubb3c\uc785\ub2c8\ub2e4&#8221;)<\/li>\n\n\n\n<li>\ucc44\ub110 \uad50\uccb4 \uac80\ud1a0 (\uc774\uba54\uc77c \ub300\uc2e0 \uc54c\ub9bc\ud1a1, \uce5c\uad6c\ud1a1 \ub4f1)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-b7de6c07 gb-headline-text\">\u2714\ufe0f <strong>\ud074\ub9ad\ub960\uc774 \ub0ae\ub2e4\uba74 \u2192 [\ucf58\ud150\uce20 \ub610\ub294 CTA \uac1c\uc120]<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\"><strong>\ubb38\uc81c \uc9c4\ub2e8 :<\/strong> \uc5f4\uc5b4\ubcf4\uae34 \ud588\uc9c0\ub9cc \uad00\uc2ec \uc720\ub3c4 \uc2e4\ud328<\/li>\n\n\n\n<li style=\"font-size:17px\"><strong>\ub2e4\uc74c \uc561\uc158 <\/strong>\n<ul class=\"wp-block-list\">\n<li>\uba54\uc2dc\uc9c0 \ub0b4\uc6a9\uc758 \uccab \ubb38\uc7a5 \uac1c\uc120 \u2192 \u201c\uc65c \ud074\ub9ad\ud574\uc57c \ud558\ub294\uc9c0\u201d \uc774\uc720\ub97c \uba3c\uc800 \uc81c\uc2dc<\/li>\n\n\n\n<li>CTA \ubb38\uad6c \ud14c\uc2a4\ud2b8 \u2192 \u201c\uc9c0\uae08 \uad6c\ub9e4\u201d vs. \u201c\ud61c\ud0dd \ud655\uc778\ud558\uae30\u201d<\/li>\n\n\n\n<li>CTA \uc704\uce58 \ubcc0\uacbd \u2192 \uba54\uc2dc\uc9c0 \ud558\ub2e8\uc774 \uc544\ub2cc \uc911\uac04 \uac15\uc870 \ub610\ub294 \ub450 \ubc88 \ub178\ucd9c<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-bf150525 gb-headline-text\">\u2714\ufe0f <strong>\uc804\ud658\uc728\uc774 \ub0ae\ub2e4\uba74 \u2192 [\ud398\uc774\uc9c0\ub098 \ud61c\ud0dd \uac1c\uc120]<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\"><strong>\ubb38\uc81c \uc9c4\ub2e8 :<\/strong> \ud074\ub9ad\uc740 \ud588\uc9c0\ub9cc \uc804\ud658 \ud589\ub3d9(\uad6c\ub9e4, \uac00\uc785 \ub4f1) \uc5c6\uc74c<\/li>\n\n\n\n<li style=\"font-size:17px\"><strong>\ub2e4\uc74c \uc561\uc158 <\/strong>\n<ul class=\"wp-block-list\">\n<li>\ub79c\ub529\ud398\uc774\uc9c0 UX \uc810\uac80: \ubaa8\ubc14\uc77c \ucd5c\uc801\ud654, \ub85c\ub529 \uc18d\ub3c4, \uad6c\ub9e4 \uacbd\ub85c<\/li>\n\n\n\n<li>\ud61c\ud0dd \uc7ac\uad6c\uc131: \ub108\ubb34 \uc791\uac70\ub098 \uc870\uac74\uc774 \ubcf5\uc7a1\ud560 \uacbd\uc6b0 \uc804\ud658 \ud3ec\uae30<\/li>\n\n\n\n<li>\uad6c\ub9e4 \uc720\ub3c4 \uc2ec\ub9ac \uc790\uadf9: \ud55c\uc815 \uc218\ub7c9, \ub0a8\uc740 \uc218\ub7c9 \ud45c\uc2dc \ub4f1 \uae34\uae09\uc131 \ubd80\uc5ec<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"gb-headline gb-headline-b9b41b08 gb-headline-text\">\u2714\ufe0f <strong>\ub9ac\ud150\uc158\uc774 \ub0ae\ub2e4\uba74 \u2192 [\ud6c4\uc18d \uc2dc\ub098\ub9ac\uc624 \uc124\uacc4 \ud544\uc694]<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:17px\"><strong>\ubb38\uc81c \uc9c4\ub2e8 :<\/strong> \ud55c\ubc88 \uad6c\ub9e4\ud558\uace0 \uc774\ud0c8, \ube0c\ub79c\ub4dc\uc5d0 \uc815\ucc29\ud558\uc9c0 \uc54a\uc74c<\/li>\n\n\n\n<li style=\"font-size:17px\"><strong>\ub2e4\uc74c \uc561\uc158 <\/strong>\n<ul class=\"wp-block-list\">\n<li>\uad6c\ub9e4 \ud6c4 \uc2dc\ub098\ub9ac\uc624 \uc124\uacc4 : 1~2\uc77c \ud6c4 \ub9cc\uc871\ub3c4 \uc870\uc0ac OR \ud6c4\uae30 \uc720\ub3c4 \uba54\uc138\uc9c0<\/li>\n\n\n\n<li>\uc7ac\uad6c\ub9e4 \uc720\ub3c4 \uba54\uc138\uc9c0 : \uad6c\ub9e4 \uc8fc\uae30 \uae30\ubc18 \uac1c\uc778\ud654 \ud0c0\uc774\ubc0d \uc124\uacc4<\/li>\n\n\n\n<li>\uace0\uac1d \uc0dd\uc560 \uc5ec\uc815 \ucd94\uc801 : \uc774\ud0c8 \uace0\uac1d \ud589\ub3d9 \ubd84\uc11d <\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">CRM \ub9c8\ucf00\ud305\uc758 \ubaa9\ud45c\ub294 \ub2e8\uc21c\ud55c \uc804\ud658\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uace0\uac1d\uacfc \ube0c\ub79c\ub4dc \uac04\uc758 \uad00\uacc4\ub97c \uc9c0\uc18d \uac00\ub2a5\ud558\uac8c \ub9cc\ub4dc\ub294 \uac83, \uc774\uac8c \ud575\uc2ec\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p style=\"font-size:17px\">\ub370\uc774\ud130\ub97c \uce21\uc815\ud558\uc9c0 \uc54a\uc73c\uba74, \uac1c\uc120\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4.<br>\ubd84\uc11d\ub9cc \ud558\uace0 \ub05d\ub09c\ub2e4\uba74, CRM\uc740 \uc758\ubbf8\ub97c \uc783\uc2b5\ub2c8\ub2e4.<br>\uc131\uacfc\ub97c \uc77d\uace0 \u2192 \uc778\uc0ac\uc774\ud2b8\ub97c \ucc3e\uace0 \u2192 \uc0c8\ub85c\uc6b4 \uc804\ub7b5\uc73c\ub85c \ub418\ub3cc\ub9ac\ub294 \uc774 \uc21c\ud658\uc774 CRM \ub9c8\ucf00\ud305\uc758 \ubcf8\uc9c8\uc785\ub2c8\ub2e4.<\/p>\n<\/blockquote>\n\n\n\n<p style=\"font-size:17px\">\uadf8\ub798\uc11c CRM \uc131\uacfc \uce21\uc815\uc740 \u201c\uc774 \ucea0\ud398\uc778\uc774 \uc798 \ub410\ub098?\u201d\ub77c\ub294 \u2018\ud3c9\uac00\u2019\uac00 \uc544\ub2c8\ub77c \u201c\ub2e4\uc74c\uc5d0\ub294 \ub354 \ub098\uc544\uc9c8 \uc218 \uc788\uc744\uae4c?\u201d\ub77c\ub294 \u2018\uc124\uacc4\u2019\uc758 \ub2e8\uacc4\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/sendbee.co.kr\/event\/detail\/339?utm_source=wordpress&amp;utm_medium=blog&amp;utm_campaign=signup&amp;utm_contemts=250521_02\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/s3-resource-sendbee-blog.s3.ap-northeast-2.amazonaws.com\/wp-content\/uploads\/2025\/05\/15054653\/CRM-%EB%A7%88%EC%BC%80%ED%8C%85-%EC%B2%AB-%EA%B5%AC%EB%A7%A4-%ED%98%9C%ED%83%9D-%EB%B3%B4%EB%9F%AC%EA%B0%80%EA%B8%B0.png\" alt=\"\" class=\"wp-image-8014\" style=\"width:1200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\uc9c0\ub09c \ucf58\ud150\uce20\uc5d0\uc11c \uc54c\ub824\ub4dc\ub9b0 \uace0\uac1d\ub4e4\uc774 \ud074\ub9ad\ud558\uac8c\ub054 CRM \ubb38\uad6c \uc791\uc131\ud558\ub294 \ubc29\ubc95\ub4e4 \ud1a0\ub300\ub85c \uba54\uc2dc\uc9c0\ub3c4 \ubc1c\uc1a1\ud588\uace0, \uc790\ub3d9\ud654\ub3c4 \uc124\uc815\ud588\ub294\ub370 \uace0\uac1d \ubc18\uc751\uc740 \uc601 \uc2dc\uc6d0\uce58 \uc54a\uc2b5\ub2c8\ub2e4. \uc774\ub7f4 \ub54c \ud544\uc694\ud55c \uac74 \uac10\uc774 \uc544\ub2cc \uc9c0\ud45c\ub85c \ud655\uc778\ud558\ub294 \u2018\uc131\uacfc \ubd84\uc11d\u2019 \uae30\uc900\uc785\ub2c8\ub2e4. \uc774\ubc88 \ucf58\ud150\uce20\uc5d0\uc11c\ub294 CRM \ub9c8\ucf00\ud305 \ubd84\uc11d \ud560 \ub54c, \uc8fc\uc694 \uc131\uacfc \uc9c0\ud45c 5\uac00\uc9c0\ub97c \uc911\uc2ec\uc73c\ub85c, \uc2e4\ubb34\uc5d0\uc11c \uc5b4\ub5bb\uac8c \ubd84\uc11d\ud558\uace0 \ud65c\uc6a9\ud560 \uc218 \uc788\ub294\uc9c0 \uad6c\uccb4\uc801\uc73c\ub85c \uc548\ub0b4\ud574\ub4dc\ub9bd\ub2c8\ub2e4. \uc9c0\uae08\uae4c\uc9c0 CRM \uc804\ub7b5\uc744 \uc798 \uc124\uacc4\ud574\uc624\uc168\ub2e4\uba74, &#8230; <a title=\"\u2464 \uc804\ud658\ub960\ubd80\ud130 \ub9ac\ud150\uc158\uae4c\uc9c0, crm \ub9c8\ucf00\ud305 \ubd84\uc11d \ubc29\ubc95 5\uac00\uc9c0 \uc9c0\ud45c\ubcc4\" class=\"read-more\" href=\"https:\/\/sendbee.co.kr\/archive\/%ec%a0%84%ed%99%98%eb%a5%a0%eb%b6%80%ed%84%b0-%eb%a6%ac%ed%85%90%ec%85%98%ea%b9%8c%ec%a7%80-crm-%eb%a7%88%ec%bc%80%ed%8c%85-%eb%b6%84%ec%84%9d-%eb%b0%a9%eb%b2%95\/\" aria-label=\"\u2464 \uc804\ud658\ub960\ubd80\ud130 \ub9ac\ud150\uc158\uae4c\uc9c0, crm \ub9c8\ucf00\ud305 \ubd84\uc11d \ubc29\ubc95 5\uac00\uc9c0 \uc9c0\ud45c\ubcc4\uc5d0 \ub300\ud574 \ub354 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694\">\ub354 \uc77d\uae30<\/a><\/p>\n","protected":false},"author":1,"featured_media":8112,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,249],"tags":[338,339],"class_list":["post-8092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-post","category-marketer","tag-crm-"],"_links":{"self":[{"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/posts\/8092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/comments?post=8092"}],"version-history":[{"count":7,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/posts\/8092\/revisions"}],"predecessor-version":[{"id":8120,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/posts\/8092\/revisions\/8120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/media\/8112"}],"wp:attachment":[{"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/media?parent=8092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/categories?post=8092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendbee.co.kr\/archive\/wp-json\/wp\/v2\/tags?post=8092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}